Dear Datuk/Datin/Prof./Assoc. Prof./Dr./Sir/Madam,
The Faculty of Arts and Social Sciences (FASS), Universiti Malaya, is pleased to invite you to the second official book launch under the FASS Book Launch Series 2025, featuring a new monograph by Dr. Lee Kean Yew, Senior Lecturer at the Department of Chinese Studies.
Date: Thursday, 31 July 2025This publication, issued by Routledge (Taylor & Francis), explores the historical and cultural evolution of Chinese family businesses (CFBs) in Malaysia, highlighting the role of ethnic resources, intergenerational tacit knowledge, and policy dynamics in shaping business resilience.
The launch will include a presentation by the author and a panel discussion featuring:
Discussants:

Attendees will receive a 30% discount code to purchase the book.
Kindly RSVP using the registration QR code on the attached poster or via RSVP HERE.For further inquiries, please contact Pn. Faqihah: 03-7967 5420/Pn. Izzati: 03-7967 5518.
We look forward to welcoming you at the event.